Great success in 2009 for italian regional wine

It is a great success for italian regional wine. Prosecco,Vermentino, Morellino di Scansano and Oltrepò Bonarda Pavese, wines located in confined areas, are the wines most sold in 2009 in Italy. For all the growth rate in 2009 was in double figures with Negroamaro di Puglia, as the report points Montepaschi on the wine sector, which has done best of all an increase of 34.7%. "The appreciation of the market for these wines is determined by the link with the territory - notes Giuseppe Martelli, director general Assoenologi - Some grape varieties in a few years have made the boom, and I think the sheep, the Falanghina, Nero d'Avola . The latter, for example, is now much sought after, while up to ten years ago was considered a vine that gave grapes. Success is determined by the fact that the consumer will not only have a good product, but also enjoy the emotions and feelings related to the territory. " Over the past five years, according to data from Assoenolgi, these wines of the territory have increased their presence in international markets by 50%. "In general the increase of Italian wine exports in foreign markets - looks Martelli - a large percentage is due to the peculiarities of these grape varieties, including some newly discovered." In search of the lost grape variety has stood the young entrepreneur Umbria Stephen Novelli, owner of Cantina Novelli in Montefalco in 2006 started the recovery of Trebbiano Spoleto variety of historical town of Spoleto, in time almost forgotten. With a careful search in local farms, in the hands of older farmers who still guarded the oldest plants, Novelli has found specimens centenarians which drew a clonal selection that allowed the planting of new vineyards that reproduce the variety in its purity . "The nature and tradition have given us reason - notes Stephen Novelli - Trebbiano Spoleto because today is one of the most satisfying wines for our winery, and certainly among the most important white Umbria. Not content, Novelli has also decided to rediscover the version Umbrian Pecorino, recovering material generated from plants at the foot works with over a century old, still are above 1,000 meters above sea level Cascia.